The Detmold Group is a leading manufacturer of paper and board packaging products with 6 manufacturing locations and over 22 sales offices in 15 countries. We supply to a diverse range of customers including some of the world’s leading brands. Our head office and one of our manufacturing facilities are located in Brompton 4kms from Adelaide CBD.
Reporting to the Group Marketing Manager, we have an exciting opportunity for a Marketing Automation Specialist to join our team in this newly created role. The main purpose of this position is to maximise our digital potential by championing digital interactions with our customers.
You will generate and maintain much of the Group’s digital content, including product data, company information and summarising relevant research for our target customers. Together with supporting the businesses social media activities you will help build our on-line brand position in multiple countries around the world.
You will be responsible for the successful deployment of digital demand generation and lead nurturing campaigns as well as monitoring and analysing each initiative on its effectiveness. Writing content to maximise SEO and management of SEM will also be key functions of this role.
You will be able to advise on and execute integrated digital campaigns.. Experience with marketing automation platforms such as Marketo, Pardot or similar as well as CRM systems like Sales Force will be highly advantageous. In addition, highly developed computer and data management skills, knowledge of web design and development and a good understanding of major online marketing channels is highly desirable.
Your strong communication skills coupled with your ability to build trusted stakeholder relationships will hold you in good stead. If you are results driven, have a strong customer service ethos and an affinity to digital communication we welcome your application.
Enquires welcome to Jessica Miller (08) 8348 3885. To learn more about our organisation and to apply for this position, please visit our website at www.detmold.com.au
